Fragrance of the Week

Clear Heart V.1 by Map of the Hearth is a celebration of freedom, inspired by the sun-drenched coasts and salty winds of Australia. Developed with master perfumer Jacques Huclier at Givaudan, it is designed to feel effortless yet unforgettable: a clean, persistent scent that becomes an intimate olfactory signature. As Giovanna Aicardi, partner and fragrance developer, says: “We wanted to create a ‘jus’ that’s easy to wear, simple yet unforgettable, clean but persistent thanks to the woody-musky base. It’s an intuitive fragrance that needs no explanation. You feel comfortable wearing it, your intimate and unique olfactory signature.”

The fragrance opens with sparkling citrus, fresh green leaves, and juicy blackcurrant, evoking the exhilaration of sunlit coastal air. The heart reveals watery notes, Tunisian neroli, orris, and peony, creating an airy, luminous core reminiscent of gentle waves under the sun.

In the base, white cedarwood, Australian sandalwood, incense, and soft musks lend depth and warmth, leaving a woody-musky trail that lingers like sunlight on skin. Clear Heart V.1  by Map of the Hearth balances freshness with subtle complexity, offering a scent that is both liberating and comforting.

Exuding carefree joy, it conjures the feeling of freshly cut grass, salt-kissed hair, and sun-warmed amber. It is a fragrance made for living fully in the moment, radiating effortless confidence while leaving a distinctive, intimate signature. Clear Heart V.1  by Map of the Hearth is ideal for those who want a scent that is simple to wear yet impossible to forget, a true expression of freedom captured in a bottle.