Lungarno Collection Presents a Spectacular Festive Season at Portrait Hotels in Milan, Rome, and Florence

As the holiday season approaches, each hotel is set to captivate guests with a unique blend of luxury, comfort, and unforgettable experiences, making it the ideal backdrop for a joyous celebration. From dazzling decorations to festive menus and gift ideas, it’s a season of pure joy and celebration, brought to life in radiant Lungarno Collection style.

Portrait Milano

In Milan, the vibrant Portrait Milano awaits, and through the splendid Baroque archway appears the majestic Piazza del Quadrilatero, that offers 2,800 sqm to freely move around and enjoy an exclusive shopping and true Haute Couture experience. Conveniently situated between the grand boulevard of the Corso Venezia and the city’s shopping mecca, the ground floor of the property now hosts an offshoot of Antonia, the cult Milan fashion boutique, which stocks brands including Loewe and Sacai; and the flagship store for SO-LE Studio, the jewelry brand launched by Ferragamo scion Maria Sole Ferragamo in 2019.

Until January 6^th , the Portrait’s “10_11” Bar & restaurant is tinged with red delicious treats dedicated to the holidays. It is the perfect opportunity to enjoy the imposing colonnade of the square in front of a selection of ‘Christmas Flavours’, by Cesare Murzilli, Executive Pastry Chef. We start with the barbajada, a typical Milanese drink with hot chocolate, coffee, and cream, the mulled wine to accompany exquisite roasted chestnuts, the selection of nougat (cremino, gianduiotto, and Cremonese nougat) and, of course, you cannot miss the artisanal Panettone. Butter mountain, fine candied fruit, fragrant vanilla, and excellent flour are the distinctive features of the classic version of the Milanese dessert, to be enjoyed also in the caramel, coffee, and chocolate variants.

For all the culture enthusiasts, Palazzo Reale will host Jimmy Nelson’s first Italian solo exhibition until January 21^st. As one of the most prominent contemporary international photographers, Nelson has dedicated his life to documenting endangered indigenous cultures worldwide. The exhibition, a collaboration between the Municipality of Milan, Palazzo Reale, Skira Editore, the Jimmy Nelson Foundation, and curators Nicolas Ballario and Federica Crivellaro, features 65 large photographs from Nelson’s renowned body of work. “Jimmy Nelson. Humanity” invites viewers to explore the beauty of humanity, delving into the artist’s profound storytelling of these cultures’ emotions, traditions, and customs in the face of globalization.

Portrait Florence

If Tuscany isn’t spectacular enough at any time of the year, try Florence during Christmas and you’ll discover it in a new light. The cobblestone streets are engulfed in the festive atmosphere, with twinkling decorations inviting you to a pleasant walk. You can start in Piazza San Lorenzo and head to Piazza del Duomo, where you will admire the luminous Christmas tree and the life-size statues of the Nativity scene. One of the most special activities is a visit to the traditional markets. The Fierucolina de Natale, the Fierucola dell’ Immacolata, and especially the big open-air market in Piazza di Santa Croce offer artisanal gifts for your loved ones, such as ceramic, hand-carved ornaments. More than 50 stalls, placed in characteristic wooden houses, bring handicrafts and traditional foods from all over Europe to the city. It is an opportunity to taste tempting gastronomic specialities, warm up with delicious hot drinks, and browse the stalls in search of original gift ideas and handmade Christmas decorations.

Guests can immerse themselves in the Christmas spirit by visiting the McArthurGlen Barberino Designer Outlet, in Barberino di Mugello, the ideal destination for shopping enthusiasts in search of prestigious and high-quality brands, such as Calvin Klein, Michael Kors, and Karl Lagerfeld. The Christmas store allows you to create personalized gifts for the whole family, suitable for every style and budget. The center also offers a wide range of services, including restaurants, cafes, and relaxation areas, allowing visitors to spend a pleasant day immersed in the holiday spirit. Additionally, courteous and professional staff are always available to assist customers, providing style advice and bespoke recommendations.

Portrait Roma

In the eternal city of Rome, Portrait Roma promises an enchanting holiday season. Guests can immerse themselves in the magic of Rome by visiting the enthralling Vatican City, exploring the historic Colosseum, and taking a leisurely stroll through the charming streets of Trastevere. Until January 6^th, visitors are also invited to enjoy the festive atmosphere of Rome by indulging in the “Christmas World” at Villa Borghese: an immersive Christmas event celebrating the enchanting holiday atmospheres. Guests will embark on a journey through iconic cityscapes from around the world, beautifully recreated by Italian set designers and artists. The event includes gospel concerts, ice skating rinks, theatrical performances, festive street food stands, chocolate shops, and more. Daily tickets are available for entry.

Until January 6^th, guests can also experience the charm of Christmas markets in Piazza Navona and enjoy the festive ambiance with free entry as the market fills the square. At “Trame di Luci”, hosted by Orto Botanico in Trastevere, the magical lights come alive with an international light art event, transforming the park into a visual fairytale.

For all the shopping lovers, Portrait Roma offers a tailor-made excursion with a Personal Shopper, catering to the individual tastes of the guest. The iconic Via Condotti and the surrounding streets near Piazza di Spagna transform into an open-air shopping center, adorned with festive decorations, creating a picturesque setting for a leisurely stroll. Guests are also encouraged to explore the nearby Rinascente department store, just a 5-minute walk from the property. This unmissable location boasts a panoramic terrace, a restaurant, and a lounge bar, providing a perfect blend of luxury shopping and relaxation.

For all art lovers, you cannot miss the “Andy Warhol - Universo Warhol” exhibition at Museo Storico della Fanteria, a dive into the art of the king of Pop Art, told through more than 250 iconic works on loan and from private collections, on display until March 17^th. On display is a large collection of silk- screen prints and ceramics, legendary vinyl and magazine covers, the famous Polaroid photographs, advertising posters and photographic documents of Warhol's filmmaking activities.

During your stay, enjoy the unparalleled hospitality and exceptional facilities that Lungarno Collection is known for. Every guest will leave the Portrait hotels with cherished memories, transformed by the beauty and spirit of these remarkable cities.

Join us in creating unforgettable memories this festive season at Portrait Hotels – where luxury meets the magic of the holidays.

For reservations and more information about the Portrait Hotels, please visit www.lungarnocollection.com.