#MFW: Houita by Selma Boulcina at Emerging Talents Milan Fashion Show
The foundation of her creative genius lies in her mother, Houita Hamerelaine, an artisan of Algerian traditional attire since the 1960s. Inheritor of an ancestral knowledge passed down from her father and the extensive Fergani family of artisans in Constantine, she resolved to dedicate her life to this exquisite art.
As a child of the precious maternal workshop, where sumptuous fabrics, golden threads, and the intoxicating scent of leather intertwine, Selma grew amidst the erudite pages of fashion. Her love for this craft was nurtured through active collaboration, punctuated by innovative ideas and unwavering dedication to this exquisite profession. Her academic journey, adorned with in-depth studies in pharmaceutical chemistry, took an unexpected turn. Vacations and weekends invariably led to the path of the maternal workshop, echoing an irrepressible passion. Initially destined for the pharmaceutical field, she decisively chose to delve into modeling and styling, refining her skills at a prominent Algerian fashion school, New Forma.
Her mother, the enlightened guardian of creative flame, always allowed her the necessary space to infuse her youthful touch, catalyzing the birth of unique new models. A subtle balance between tradition and modernity manifests in her creations, preserving heritage while injecting a contemporary freshness. Her inspiration, a true alchemy of Algerian history, paintings, music resonating from Algerian, Spanish, Turkish, Arab, and European influences, draws from the vibrant colors of fabrics, pearls, flowers, nature, and European, Algerian, and Oriental cinema. Each element becomes a fount of inspiration, enriching the fertile soil of her imagination. Her artistic endeavor materializes in the meticulousness of her research and the finesse of her sketches. She nurtures a profound desire to unveil the richness of Algerian traditional attire worldwide, turning each creation into an ambassador of Algerian customs and elegance.
Art Director: Tariel Bisharyan
Head Fashion Stylist: Lucine Ayanian
Beauty Director and Key Makeup Artist: Valeria Orlando
Key Hair Stylist: Antonio Iengo
Backstage Director: Giuliana Bortolato
Casting Director: Josip Grabovac
Makeup Team: VOR Academy and Royal Academy of MakeUp
Makeup Sponsor: VOR Makeup
Lighting and Set: Family Studio Srl
Partners: GurapaLab, DNA Made In Italy
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