Fashion
Maje Paris Fall Winter 23 Collection
Maje’s FW23 is inspired by the effervescence of London and the timelessness of British style, with a campaign that highlights new muse Lila Moss and embodies a cutting-edge style that only a true child of fashion could embody.
This season, Maje heads to London to capture the city’s radically cool atmosphere through Lila Moss, whose blond hair and rocker chick look makes her the new it-girl to watch. From the bustling streets of Soho to the hip cafés of Shoreditch, her oh-so-British allure melds perfectly with the Parisian brand’s effortless essence. Through the energy, looks, visuals, and attitude, the 20-year-old daringly takes on the anything-goes mental of the Maje girl, infusing it with the carefree attitude of today’s London.
From the photos to the campaign film, the vibe of the Fall-Winter 2023 collection was structured around Lila Moss and her unmistakable supermodel style.
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