New Fashion-Forward Label in Dubai: LIMÉ

Opened its doors this month, LIMÉ unveiled its latest women’s collections that are cultivated from fashion runway trends and embraced into functional and modern wardrobe essentials.

Founded in Russia in 2008, LIMÉ inspires a creative approach towards building a wardrobe with adaptive trends, innovative designs and sophisticated cuts. At the heart of the brand's philosophy is the commitment to offer smart, stylish seasonal wardrobe must-haves, along with a selection of high-quality basics at prices that are easy on the wallet.

The store, located on the first floor of Dubai Hills Mall, emanates a reflection of LIMÉ’s ethos with beige interiors and decadent white finishings, inspiring customers to express themselves with a variety of trends that suit their personality. The store houses its Basic collection of essential pieces that become wardrobe staples. LIMÉ Basic brings the timeless winter wardrobe cornerstones - jeans, suits, shirts and more; consistently refreshed to explore new cuts, materials, shapes and colors to elevate every woman's styling aesthetic.

The store also presents the LIMÉ Studio Winter 2023 collection, showcasing the brand’s complex and contemporary designs tailored for the discerning customer. Inspired by minimalism and ethnic motifs, the new collection offers smooth lines, monochrome combinations and contrasting textures that add versatility to any wardrobe. Dresses, skirts and shirts with fringe detailing add a sophisticated flair to the look while voluminous jersey cardigans and knitted turtlenecks make for the perfect day-to-night statement look. Ethnic patterns and distinct contrast stitching offer a bold and contemporary feel to the silhouette. Complete the look with LIME’s footwear and accessories, combining a trendy outlook with functionality to the everyday outfit.

Customers can shop their favorite pieces online with the launch of LIMÉ’s e-commerce platform, ae.lime-shop.com. The e-commerce platform promises an unmatched shopping experience, offering its wide range of collections at the tip of your fingers.

LIME has captured the admiration of many, worldwide and now in Dubai, the brand becomes the ultimate forward-thinking force in fashion retail. Shop seasonal favorites and wardrobe must-haves for any occasion, now available in store at Dubai Hills Mall.