Shopping

TED BAKER SS24: A SENSE OF SUMMER

Dive into Ted Baker’s latest 2024 collection.
Photos: Courtesy of Ted Baker

Capture the sense of summer with Ted Baker. Get ready to soak up the sun and dive into the brands holiday collection.

Whether you’re lounging on the beach, having fun in the sun, or dancing the night away at a sunset party, be transported to a place where every moment is infused with sun, sea and enjoyment.

Across womenswear, dive into deep shades like midnight navy and burnt orange, or stand out in vibrant electric tones of pink, green, and cobalt blue. Ombre patterns and tropical prints add a fresh twist to classic styles, while playful party-ready silhouettes ensure you’re always dressed to impress.

In menswear, embrace the tranquil blues inspired by the clearest sea with deconstructed suiting and ultra-light cottons and linens. Hazy florals and mix-and-match stripes capture the essence of lazy summer days, while tailored shorts make seasonal looks that little bit smarter.

Transition effortlessly with playful statement pieces that take you through long summer days to warm nights with ease. From linen to satin, printed organza to joyful pleating, Ted Baker’s new holiday collection will elevate your summertime style to new heights.

Be transported to the ultimate get-away and awaken your summer senses.

tedbaker.ae | @tedbaker