VAARA Introduces VITAFUSE™: Activewear with Built-In Skincare

VAARA redefines the future of performance wear with the launch of VITAFUSE™, an innovative fabric technology infused with vitamin E and aloe vera. Designed to move with you while caring for your skin, the collection seamlessly blends beauty, wellness, and functionality.

At the heart of the innovation is microencapsulation technology: botanical actives are embedded into the fabric and released gradually through body heat and movement. The result is activewear that hydrates, soothes, and nourishes the skin in real time—skincare you can wear.

“We designed VITAFUSE™ to sculpt the body while softly caring for it,” says VAARA Founder Tatiana Korsakova. “It sets a new benchmark for how performance wear should feel and function.”

Debuting in Black and Sky Blue, the collection features VAARA’s signature sculpting seams, bonded detailing, and a sleek, second-skin fit. Highlights include breathable, soft-touch fabrics, flattering silhouettes, and long-lasting skincare benefits designed to endure repeated wears and washes.

From training to travel, VITAFUSE™ delivers more than performance—it restores, uplifts, and reimagines what modern activewear can be.