Qatari Maison Noudar by Noor Alfardan Steps into the Hollywood Spotlight

Qatari fine jewellery brand Noudar by Noor Alfardan strengthens its global presence with a series of high profile celebrity appearances, reinforcing the growing influence of Arab design on the international stage. The brand has recently been seen across some of the most coveted red carpet moments. Tara Yummy was spotted wearing Noudar’s iconic choker at the Wuthering Heights premiere, while Lara Raj styled signature Noudar pieces to elevate her hand accessories at Spotify’s Best New Artist party. At this year’s Resonator Awards, Chappell Roan accepted the Harmonizer Award adorned in Noudar’s distinctive black henna earrings, a striking complement to her all black ensemble. Global music sensation Karol G also stepped out in the brand’s bold hoop earrings during the Super Bowl weekend festivities, further cementing Noudar’s rising visibility among international stylists and celebrities.

These appearances mark a significant moment for Middle Eastern craftsmanship, as Noudar steadily positions Arab luxury design within the global conversation. Founded in 2012 by Noor Alfardan, the brand is an in-house label of Alfardan Jewellery and reflects their vision rooted in heritage and modern expression.

Inspired by Islamic art, henna motifs and traditional Omani patterns, Noudar uses cultural references with bold, romantic creations designed for the modern woman. Noor Alfardan, who

studied Design Management at the American University of Sharjah and later graduated as a Gemologist from GIA’s London campus, brings both creativity and technical precision to each collection, continuing her family’s legacy of design excellence.