Sephora Middle East has always been one of the region's go-to for the world's best beauty buys. From May 1st, it gets even better. M·A·C Cosmetics is officially joining Sephora Middle East. Available across all 50 stores in the UAE, Saudi Arabia, Qatar, Bahrain and Oman, and online at www.sephora.me, this is the kind of news every beauty lover has been waiting for.
M·A·C has been an authority in the make-up world since 1984; a brand that has always known its place and purpose. Their collaborations alone give you a great insight into the brand’s cultural instincts: Doja Cat, Chappell Roan, Kris Jenner, Whitney Houston, each creating a cultural moment in their own right. For the Middle East beauty consumer, who is no stranger to the M·A·C counter, this simply means easier access, a wider reach and one more reason to spend a little longer in Sephora.
"Bringing M·A·C into Sephora's network allows us to reach more customers across the region in a way that honours our commitment to quality, artistry and innovation. Together, we're focused on elevating the prestige beauty landscape in the Middle East," said Ossama Ogla, General Manager, The Estée Lauder Companies Middle East.
"This launch marks a significant milestone for M·A·C in the Middle East. By joining Sephora's dynamic ecosystem, we are expanding access to M·A·C and welcoming a new generation of beauty lovers into our world, while staying true to our artistry heritage and inclusive ethos," said Charlotte Berry, M·A·C Brand Director, Middle East.
"We are proud to welcome M·A·C Cosmetics to Sephora Middle East — an iconic brand whose arrival marks a defining moment for beauty in this region," said Hasmik Panossian, Managing Director, Sephora Middle East.
Mark your calendars for May 1st.
sephora.me | @maccosmeticsmiddleeast | @sephoramiddleeast
